Becoming a Hotel Spy
Become a mystery shopper and feed valuable information to businesses. Mystery shopping refers to the covert use of a company’s product or service with the underlying mission of gathering data on the quality of customer service, employee behaviour, room cleanliness, etc. It is a more in-depth study into the minute details about a company, making it more informative and comprehensive that feedback from real customers in the form of reviews, comments, and complaints. Mystery shopping can be a fulfilling part- or full-time job. If you find it fit for you, try going over websites or directories of mystery shopping organisations and firms, and send your application to them. Once hired, you should be briefed about the nature of the job, and be given a client company and a set of instructions. In the case of a hotel client company, there is a list of details and information you will be asked to gather.
Mystery shopper
More often than not, you will be instructed to instigate a particular scenario. So, you better be ready with your acting skills. For example, your client company may specifically ask you to pretend to be a really picky, fickle-minded client who is supposedly a wealthy businessman. If you lack the props needed to appear credible, your client company will provide you with such items from jewellery to car. Not all mystery shopping scenarios end with you actually staying in the hotel. Your client company may only need to know the quality of their reservation and front desk services. In that case, you only need to either make a booking via the Internet or telephone. So, you should also know how to craft a fine e-mail letter or initiate a good phone conversation. At the end of your task as a hotel mystery shopper, you will then draft a report and submit it to the company or business that hired you. Mystery shopping is a spy tactic that can be used by either a hotel company (subject of the study) or its rivals. It can enlighten the client company about its status of servicing clients. Meanwhile, rivals can learn a lot about the company’s operations, specifically how it handles special customer situations.
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